Turtle Beach VelocityOne Race Wheel and Pedal System for sim Racing
Background & Challenge
The global driving and racing simulation market is valued at $2 billion, encompassing both software and high-performance peripheral interfaces. The market for immersive, high-end racing wheels and pedal sets is fiercely competitive, with established brands dominating the landscape. Traditionally, high-fidelity racing systems were prohibitively expensive, often exceeding $1,000, making it challenging for mid-tier enthusiasts to access professional-grade peripherals despite the rising demand for realistic racing experiences.
Despite advancements, existing sim racing systems often lack real-time telemetry integration, modular controls, and load-cell braking, compromising immersion and precision. Ergonomic limitations, such as fixed pedal layouts and non-adjustable wheel designs, further hinder long-term usability. Addressing these gaps, Turtle Beach, in collaboration with Tata Elxsi’s London Design Studio, developed the VelocityOne Race Universal Wheel & Pedal System, introducing K: Drive™ direct-drive motors, Dynamic Brake Tek™, and Race Control Unit™ to enhance accessibility, realism, and customizability.
Scope of work
We designed the Turtle Beach VelocityOne Race Universal Wheel & Pedal System to redefine the sim racing experience by integrating high-fidelity force feedback, customizable ergonomics, and real-time telemetry, making professional-grade racing more accessible.
- Develop an immersive, mid-tier racing system with premium features at an affordable price.
- Integrate K: Drive™ direct-drive motor for high-precision force feedback.
- Implement Dynamic Brake Tek™ load-cell braking and adjustable pedal systems for realism.
- Ensure cross-platform compatibility across Xbox and PC for broader accessibility.
- Enhance user experience with Race Management Display and VelocityOne Tuner app.
- Design an ergonomic, race-inspired interface with modular and safety-driven controls.
- Utilize lightweight, durable materials for performance and sustainability.
Solution
Through market research and user studies, we identified key audience needs and industry constraints to ensure a high-fidelity design.
We engineered the Turtle Beach VelocityOne Race Universal Wheel & Pedal System for mid-tier enthusiasts, balancing realism, customization, and affordability. We followed an iterative design approach refined ergonomics, racing dynamics, and features, delivering an immersive and authentic experience. The key highlights of the solution are as follows:
- Incorporating direct-drive force feedback for ultra-realistic racing immersion.
- Integrating Dynamic Brake Tek™ load-cell braking for precise real-world braking response.
- Enhancing customization with adjustable pedals, tailored force feedback, and real-time telemetry.
- Implementing a modular USB-C architecture for seamless future upgrades and add-ons.
- Developing the VelocityOne Tuner app for cross-platform control and customization.
- Aligning with Turtle Beach’s premium design language through race-inspired aesthetics.
- Ensuring long-term engagement with an ergonomic, user-centric, and accessible design.
Impact
The Turtle Beach VelocityOne Race Universal Wheel & Pedal System, designed by Tata Elxsi, has disrupted the sim racing industry, delivering elite performance at an unprecedented price point. Winning the iF Design Award 2025, it set a new gold standard for innovation and affordability. Showcased at premier gaming expos, it captivated experts and enthusiasts alike with its direct-drive force feedback, real-time telemetry, and modular design. Acclaimed by Major Video Game reviewers, it outperformed expectations and redefined mid-tier racing peripherals. Its global success strengthened Turtle Beach’s market leadership, forcing competitors to rethink their strategies. By bridging the gap between professional-grade realism and accessibility, the VelocityOne Race has reshaped the industry, proving that high-fidelity racing is no longer exclusive to premium-tier users. Watch Here >>
